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Programme goals

Training programme goals

To develop participants' knowledge of and skills in the market development approach, its implications and uses for their organisations

By the end of the programme, participants will:

• Understand and have ownership over the essence - rationale and principles - of the market development approach

• Have developed key knowledge of and skills in the required frameworks and tools to research, design and manage interventions

• Be aware of the diverse and innovative ways in which the approach can be applied to different markets and contexts

• Recognise the implications of the approach for their work and organisation

• Have generated new networks of support and learning among participants and faculty